Course Summary
Marketing courses focus on teaching individuals how to promote products, services, and brands to target audiences effectively. The goal is to equip students with the skills and knowledge to create successful marketing campaigns, drive business growth, and adapt to changing market trends.
Course Content
There are many elements to marketing and depending on the level of course that you start with us you can look forward to studying many of these topics during your time with us including:
• Careers in Marketing
• Marketing Principles
• Customer Communications
• Applying Digital Marketing
• Branding, Products and Services
• Generating Customer Loyalty
• Marketing an Event
Course Assessment
You will undertake a variety of internal assessments such as:
• business reports
• Presentations
• Research
• in-class assessments
• internally/externally set examinations
Materials
You will have access to reading materials. You are expected to bring your own folder/plastic wallets/dividers/paper/pens and notepad.
Progression
The table shows you the areas of accounting, administration, business, law and marketing along with the levels you are likely to study at depending upon your final GCSE grades. Offers will be made based on your indicated grades and the levels available within the progression table.
|
Area |
Expected grades when leaving school |
|||
| Level 1 - no formal qualifications needed |
Level 2 - 3 x GCSEs at grade 3 including English & Maths |
Level 3 - 4 x GCSEs at grade 4 including English & Maths |
T Level - 5 x GCSEs at grade 4 including English & Maths |
|
|
Accounting |
|
|
Yes |
Yes |
|
Administration |
Yes |
Yes |
|
Yes |
|
Business |
|
Yes |
Yes |
|
|
Law |
|
|
Yes |
Yes |
|
Marketing |
|
|
Yes |
|
Entry Requirements
- No GCSE results for Level 1
- 3x GCSEs at grade 3 including English & Maths for Level 2
- 4 x GCSEs at grade 4 including English & Maths for Level 3
- 5 x GCSEs at grade 4 including English & Maths for T Level Level 3
